Higher Education Market | Esports Co-Leader
Avid Technology is a global leader of digital audio and video production solutions.
Avid’s main objective for the new 203,000 SF global headquarters was to create a setting to showcase their world renowned products under “one Avid” brand, and transform both employee and client experience through a branded, functional and engaging environment. Acentech partnered with Gensler architects and Avid to develop cutting edge audiovisual system designs for the striking new corporate headquarters.
The AV systems feature multiple translucent video displays in the lobby, a multi-purpose customer demonstration room with high resolution multi-projector/multi-image rear screen projection, large 3-D displays flanking the main display, surround sound, and audio and video conferencing and streaming capabilities. A multi-room training facility includes large dual displays, conferencing and streaming capacities, plus a central distribution point allowing remote control of any computer source with individual CPU control.
“It was critical that our new headquarters reflect the forward-thinking technology that Avid is known for.”
Neal Foley, senior manager for real estate at Avid Technology.
Acentech’s acousticians focused on architectural acoustics and mechanical system noise and vibration control throughout the headquarters, including the reception area, conference rooms, audio and video recording studio, control room, briefing center, board room, war room, commissioning room, open plan and individual offices, laboratories, and a café.
“The design team of Acentech, Gensler, and AVI-SPL helped us incorporate that technology into the design of our new space, to amazing effect. From the main lobby, featuring glass projection screens, to the demonstration rooms providing an acoustically enhanced environment, the design team’s work on the audiovisual and acoustic design allows us to present Avid products in their best light.”